Do you own your own blog but find it hard to sell your company’s value to your customers?
Are you struggling to target an audience?
Are you too busy to write up an article about what services you offer and define new promotions and/or sales?
Can’t seem to fit marketing services in your business budget?
If you answered yes to at least more than one of these questions then I know exactly what you need to do! Firstly, I will explain what I believe companies need.
Companies need structured and consistent connection with past, current and potential future clients. They need to be creating a promising bond which generates trust and loyalty. Customers need to feel confident that they are getting the best service from the right people. They also need to feel appreciated, Bonus gifts, money off deals and freebies can do the trick but even something as simple but extremely sentimental as a ‘Thank You’ card from you can make that difference. Focusing on your connection with clients is important and showing that you’re not only in it for the money but also to provide outstanding services, will draw in potential customers.
The methods you use to reach clients can make or break your connections. Do you only take interest when they are about to make a purchase at a store? Or does your interest begin way before then? Posters and deals informing customers in store is great and convenient. But also seems like all you care about is them purchasing as much as possible. Think about other ways you can advertise your products, sale or promotion. One place you can find a bunch of current clients as well as potential clients is on the internet. Do not cram people with sale emails and pop up adverts rather appeal to their willing side; this means targeting people already making an effort to find out about your products. Featuring on blogs, joining social network sites such as Facebook and twitter are subtle ways to advertise. Not only can you speak to customers on a social and informal basis but can also monitor comments so as to Nano-target individuals so as to offer them a product or service which will mostly benefit them.
So what is needed?
There is a few things you could do but lets just mention 2 for now.
1) I recommend social network sites where you can post and update your status defined to your target audience and discover what really matters to your customers.
2) Find free methods of promoting you company whether it’s on websites that help promote companies or on blogs.
You may think I am doing this solely for my benefit, telling you to feature on blogs with the hope you feature on Another Fly On The Wall, well to be honest that is true! This is not only because I’d like to feature companies for the benefit of the readers on my blog but because I have a great plan behind my blog.
I am planning on using blogging to maximise company sales and an individual or organisation’s Online presence. I believe that this could be an innovative method of marketing. Allow someone in the public to write about your product or service and then direct it to their readers who will take the authors opinion as trustworthy. I have subscribers and regular readers, this proves that the companies I promote will have loyal people reading about their promotion/service and likely leading to a website visit via the blog link and then sales!
Not sure where to begin with this all?
Email me and let’s discuss how I can guide you to excellent promotion free of charge and effortless.
It really is that simple!
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